On March 26th, BYD’s A0 pure electric SUV Yuan UP came on stage with a starting price of 96,800 yuan. Within three days after listing, the order volume of Yuan UP has exceeded 20,000 vehicles. The terminal retail data of the last week shows that YUAN UP took a fault-like lead with 1846 vehicles and easily won the first place. There is no suspense in the new king of A0 SUV.
Urban transportation is the best choice, and the sales volume is not unexpected.
It is expected that the listing of Yuan UP will explode.
First of all, Yuan family has always been highly concerned among young consumer groups. Once launched, "Dayuan" Yuan PLUS has occupied the top position of A-class pure electricity sales for a long time and has become the first choice for quality families at home and abroad to increase their purchases. As A0′ s energetic partner, "Xiaoyuan" YUAN UP is more suitable as the first car for young people. The word "UP" symbolizes the spiritual core of the new generation’s continuous upward and aggressive strength.
Furthermore, the consumption demand of A0 market has always been very clear, and what we need is an urban commuter scooter with good price and quality. Yuan UP revolves around the core needs of users, and has the quality of "5 good and 1 star" with star platform, good-looking, fun, easy to start, easy to stop and safe. Yuan UP, which has both face value and strength, is the best choice for urban transportation, and it is not surprising that the sales volume is hot.
7 points cool and handsome, 3 points cute, hitting the hipster.ofFashion weilei
As a car specially designed for young people, YUAN UP has integrated China traditional culture and interesting elements in its overall design, deliberately breaking the tradition and fitting in with a more fashionable aesthetic orientation.
Yuan UP’s aesthetic design language not only retains the charm of Dragon Face of the dynasty family, but also adds funk elements such as encircling skirts and wheel eyebrows in details to make the whole car look more agile. "Perfect Ring" Longjing headlights and "Lucky Ring" penetrating taillights echo back and forth, which means full and increases recognition; The outline of the car with a circle in the square and the full curved surface of the car make Yuan UP look cute and cool, and the trendy men and women are moved at a glance.
In the appearance color matching, many ingenious ideas are also incorporated: relaxed green, pleasing to oneself, dashing gray, bold powder, named after the spontaneous attitude of urban youth, depicting a more personalized driving space.
The interior design has injected more vitality. Inspired by the closed-loop modeling of electronic circuit, the vitality-embracing cockpit not only retains the encirclement of the dynasty family cockpit, but also injects a brand-new and clear movement posture; The two groups of "halo handles" on the auxiliary instrument panel and the door panel echo each other and progress step by step, like a three-dimensional "Chinese knot", which is full of the trend of modern technology in retro. When you enter the car, you can feel the full vitality of Yuan UP.
The star is skilled and sincere.
BYD’s dedication to YUAN UP can be seen from various high-end technologies and full configuration.
First of all, YUAN UP is BYD’s first A0-class pure electric SUV equipped with E Platform 3.0. This star platform makes pure trams more professional, powerful and reliable. Eight-in-one electric powertrain has the characteristics of high integration, high power density and high efficiency, which makes YUAN UP not only have excellent power (the maximum power is 130kW and the acceleration is 7.9 seconds), but also have lower energy consumption (the minimum power consumption per 100 kilometers is 12 degrees). In the case of daily commuting, it only needs to be charged once a week.
However, the battery life anxiety caused by battery decay in winter can be easily solved by the wide temperature range high-efficiency heat pump system: it has the wide temperature range working ability of -30~40℃, so that Yuan UP can maintain a good working condition in a low temperature environment and has "true battery life in winter".
CTB battery body integration technology provides many advantages: it improves the torsional stiffness of the body by 32% and has better handling stability; The amplitude of floor vibration is reduced by 62.9%, and NVH performance is greatly optimized; Optimize the Z-space structure of the whole vehicle, so that the car also has a large space! The wheelbase of 2620 mm and the luggage space of 1320L after the seat is put down greatly enrich the use scene of Yuan UP.
In addition, Yuan UP’s comfortable configuration is also a leapfrog level: 3D panoramic transparent image, tire pressure monitoring, intelligent voice continuous dialogue, NFC digital key, intelligent power on and off, remote driving, VTOL mobile power station, W-HUD head-up display and other configurations are available, and smart optional packages can be selected for high-profile models to fully meet the needs of different users.
It is hard to imagine that a 100,000-class pure tram can be "rolled" to this extent. Faced with the contradiction between car cost and experience, and the contradiction between the size and space of A0-class vehicles, YuanUP provides a perfect solution, which shows irreplaceable leapfrog value in the scooter market. Exquisite design and technical Excellence are naturally popular. The leading weekly sales results have announced the explosive position of Yuan UP in A0 SUV market!