On the evening of September 26, 2024, in Hangzhou, Avita Technology announced the official launch of its third strategic model, the Zhimei urban luxury SUV Avita 07. The debut of this car is like a bright star illuminating the sky of the automotive market.
Avita also officially announced that Ms. Yao Anna has become the global spokesperson of Avita 07. She and Mr. Chen Zhuo, President of Avita Technology, jointly announced the price of Avita 07. The new car launched 2 kinds of power 6 models, and the official guide price is 21.99 – 289,900 yuan. From now on, users can order through official channels such as Avita App, official website, Mini Program and stores in major cities across the country, and it will be delivered as soon as it is available.
Avita 07 brings four limited-time rights to users. Users who place an order before October 31, 2024 (inclusive) can enjoy up to 30,000 yuan in rights and interests, including the first owner’s lifetime Sandian quality assurance, 10,000 yuan exclusive package, 20,000 yuan ADS high-end function package equivalent vouchers, 0 down payment full-term low interest, etc.
As a benchmark for CHN’s innovative cooperation model, Avita 07 is the first demonstration case of a comprehensive leap in the cooperation model with Huawei’s "HI Plus", and it is a powerful carrier of Changan Automobile, Huawei, Ningde Times and Avita’s technical strength. Zhu Huarong, chairperson of Changan Automobile and chairperson of Avita Technology, said that as long as Avita needs it, Changan Automobile will fully support it, asking for money, asking for people to give people, and asking for technology to give technology. Coupled with the strong blessing of Huawei and Ningde Times, the "strongest partner", Avita will always be the most trustworthy brand for users.
Chen Zhuo, president of Avita Technology, called Avita 07 the strongest hexagonal warrior in the same class, with future aesthetic design, urban luxury first class cabin, Huawei Dry Smart Driving ADS 3.0, Hongmeng Cockpit 4.0, Shenxing battery, Kunlun Extended Range, Taihang Intelligent Control Chassis and excellent safety hardcore strength, which can satisfy users’ new luxury experience of "high value, high technology and high value" of vehicles.
Three top-class blessings, defining a new standard of technological luxury, Avita 07 has ushered in a new era of perfect integration of design aesthetics and luxury driving experience. Its future aesthetic original design is unique and fascinating at first glance. The body proportions are stretched and elegant, and the slender body, shapely wheel height ratio, golden section axle length ratio, plus the widest body in the same class, the largest 21-inch wheel rim and the widest tire create an elegant and dynamic posture.
In terms of detail craftsmanship, Avita 07 has also achieved the ultimate refinement. The disc-wing front face is matched with the F-type Star Travel curvature lamp set, which is elegant, confident and highly recognizable. The new car offers five natural paint colors of gravel black, white, rock ash, pale green and star purple, 8 coatings, "three coats and two bakes" process, and "iridescent" pearlescent, creating a kaleidoscopic color hierarchy while making the car paint more wear-resistant. Details such as borderless doors, unique hidden water cutting, electronic exterior mirrors, and perfect skyline show ingenuity.
Entering the car, Avita 07 creates a luxurious atmosphere of urban luxury first class. The industry’s exclusive 35.4-inch 4K panoramic remote screen, 15.6-inch Huawei 2K smart central control screen and dual 6.7-inch high definition rear video screen form a 4-screen encircling design, bringing a new technological luxury experience. Galaxy Purple and Yunshan Brown two theme colors, using double color design, present an elegant and luxurious texture. The soft bag area in the car is 10 square meters, and the ceiling is made of microfiber suede, which is soft, comfortable and healthy and environmentally friendly.
Avita 07 pursues the ultimate riding experience and creates a new travel enjoyment for users. The front row is equipped with the only double zero-gravity seat in the same class, which supports 16-way electric adjustment; the rear seat is luxurious and intelligent, and is equipped with a full-body center armrest with a control screen. The front and rear rows support heating, ventilation, massage and backrest angle adjustment to create a "quasi-4-seat" comfortable experience. The new car is also equipped with 25 British treasure · Voice of Excellence speakers, which are combined with optical ambient lights to create an immersive audio-visual environment. In addition, the 1.1 square meter panoramic canopy provides an open and unbounded view, and the electric sunshade achieves 100% efficient sun protection.
In terms of safety, Avita 07 is also at the top of the industry. The first Huawei Dry Smart Driving ADS 3.0, with omnidirectional anti-collision system CAS 3.0, realizes forward, lateral and backward active safety assistance. Passive safety level, developed according to the latest C-NCAP five-star safety standard, with "six horizontal and nine vertical" high-strength steel and aluminum hybrid body, aluminum and high-strength steel materials account for more than 90%. The whole series is equipped with 9 airbags as standard, including the rare rear side airbags and front distal airbags in the same class, providing 360-degree safety protection for all passengers. In terms of battery safety and material safety, Avita 07 has also achieved the ultimate.
Five artifacts empower and lead the new era of urban intelligent travel. As a new species leading the future travel wave, Avita 07 brings five artifacts to build a five-dimensional matrix of intelligent technology.
In terms of intelligent driving, it is equipped with Huawei Qianjiao ADS 3.0 and is equipped with the industry’s strongest 192-line lidar. Jin Yuzhi, CEO of Huawei Smart Car Solutions BU, said that the architecture and experience of Huawei Qianjiao Smart Driving ADS 3.0 have been fully upgraded, making city commuting easier, city life more leisurely, and city travel safer. Avita 07, equipped with Huawei Qianjiao Smart Driving and Hongmeng cockpit, takes wisdom as its wing, beauty as its sail, and "wisdom and beauty" for a new urban life.
Avita 07 is also equipped with a Hongmeng smart cockpit developed based on HarmonyOS 4 to achieve deep integration between people and the cockpit. Smart end points such as mobile phones can be connected to form a powerful smart travel super end point, with an ultimate silky interactive experience and rich Hongmeng ecological applications. In addition, AvatrLink exclusively developed by Avita is the only interconnection solution in the same class that supports all types of systems and all brands of tablets. It has rich functions such as easy car control in the rear, multi-screen viewing, front-row help points, and ecological sharing.
At the same time as Huawei is fully empowered, Avita 07 is equipped with the latest technological achievements independently developed by Ningde Times and Avita. The Avita 07 pure electric version is equipped with 82.16kWh Shenxing supercharged battery, with a battery life of up to 650km; using a new generation of electric drive system, zero hundred acceleration as low as 3.9 seconds, 100 kilometers braking stop 34.5m; supports 800V high-voltage overcharging, and the charging power can reach up to 420kW. It only takes 10 minutes to charge from 30% to 80%. It can be recharged at a speed of 1 second and 1 kilometer on Huawei liquid-cooled overcharging piles.
Avita 07 Extended Range Edition uses a full-stack self-developed Kunlun Extended Range System, with a 100-kilometer acceleration of 5.8 seconds, fuel consumption as low as 6.08L/km, idling noise of only 35.7 decibels, and a 15-minute full 30-80% lead performance. It is the only extended range car in the same class that can add 92-gauge oil, providing a travel experience with strong power feeding, quiet oil and electricity consumption, and worry-free refueling and charging.
Avita 07 is the first to take Taihang intelligent control chassis. The whole series is equipped with front double fork arms and rear multi-link independent suspension as standard, and the whole series is equipped with 4 hydraulic bushings as standard. It is also equipped with intelligent air spring and CDC dynamic damping shock absorption. The intelligent air suspension supports one-button leveling, with a maximum variable stroke of 125mm. It can calmly deal with uneven roads in campgrounds. Through self-developed algorithms, the cross-domain integration of intelligent driving domain, chassis domain and power domain is realized, which improves handling and comfort. The speed reduction bar can reduce jitter by 59% when passing through urban areas, and the bumping feeling can be reduced by 58% on damaged or unpaved roads.
Avita and Yao Anna went both ways. She served as Avita’s global smart driving experience officer and endorsed Avita 07, which is not only a high recognition of Avita’s brand strength, but also a firm confidence in the future development potential of China’s intelligent driving field.
As the third strategic model of Avita, Avita 07 integrates the latest technological achievements of CHN, representing the peak of technological innovation and styling design in China’s automotive industry, and will lead the new luxury trend with "high value, high technology and high value" as the core connotation. Facing the future, Avita will further strengthen product creation and service upgrades to meet users’ better travel needs.